Kaizen Health Marketing
Direct Response Services

Hi there.

  • Do you sell dietary supplements, superfoods or herbs by mail or online and want to sell more of them?
  • Are you an information publisher who produces books, videos, DVD's, courses, digital products and wants to sell more of them?
  • Are you providing a service to help people look, feel and move better? Do you need more people coming into your practice?
  • Do you provide consultancy or education, either for nutrition, health or exercise but are struggling to persuade people to sign up for your services?
  • Are you selling some kind of health 'gizmo' that helps people with their fitness or relieve pain and want to reach more people?
  • Do you sell any kind of health product or service not mentioned above?

If so, I might be able to help.

Or I might not.

Before I state what I can do for you, I think it’s only fair to let you know what I’m not particularly good at.

1. I Don't Provide SEO Services

Don't get me wrong, I understand the advantage of being on page 1.

However, I'm not an expert in this area.

2. I Don't Create Graphics Or Do ‘Tech Geek’ Stuff

My skill lies with persuading your prospects to choose your products and services.

That means sales messages (either written or spoken).

Graphic design can help the sales message.

However, amazing fancy design and graphics do not make a sale. It can only compliment the sales message.

I’m also not very skilled at programming or other types of ‘tech’ work.

​I can however, provide you with examples of how your web page should look and provide you with 'wireframe' outlines for your web designers/graphic designers to use.

Now, here's what I can do for you.

The toggles below give you a brief introduction to each service and contain a link to individual web pages for each service.

  • Direct Mail
  • Print Advertising
  • Video Sales Letters
  • Online Sales Pages
  • Email Campaigns
  • Squeeze Pages
  • Lead Gen Reports
  • Webinar Scripts
  • Short Sales Copy

Webinar Scripts That Sell

Webinars can be used as content or for lead generation to sell your products and services.

Webinars can last from as little as 30 minutes to 3 hours+.

To get the most out of webinars, you need a script. Trying to 'wing it' will reduce sales and quite likely sound unprofessional. 

Your webinars will in most cases have a particular theme, introduction, story, content and sales pitch. 

I also highly recommend having a pre-webinar and post-webinar sequence in place to maximise attendees and sales. 

What About Fees?

With regards to the actual fees themselves, it really depends.

I've got a dedicated page which discusses this in more detail.

As each business is different, it's difficult to give you a price until we know exactly what needs to be done.​

Some copywriters charge $25,000+ for a single sales letter!

Dan Kennedy states he charges $120,000 + royalties, and admits in his programs that he isn't necessarily the best writer.

As for me, whilst I'm not 'cheap', I'm not greedy either. Plus I don't have the 'brand name' yet that someone like Dan Kennedy has.

Contact me to discuss your project, and if we're both excited about working together, I'll give you a price.

If you're still interested, please fill out the simple form below now, and I'll get back to you within 24 hours.​


Craig Harrison

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